Designing a Mobile App? Don’t Make These Mistakes!

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Don’t make these five app creation and development mistakes if you want your app to succeed.

The process of mobile app creation and development must be managed properly if an app is going to do what you want it to. If the creation process is flawed, the app won’t produce the results that were originally intended. Also, there are factors which come into play that a lot of people wouldn’t naturally consider before creating the app. Here are five errors that will suck the life out of even the most well-intended mobile app.

Defaulting to High Resolution

What? Wouldn’t you want the app to default to high resolution to show everyone how great it looks? Unfortunately, the answer is “no.” The big problem with high resolution files is that they are larger. This means they take longer to load into the mobile device. It also means that the extra data being used can cost both you and your customer extra money.

You want your app to load as quickly as possible before the user loses interest. If your app takes so long to download that people give up on it, the app does you no good at all.

Always look at the app and see if there is any benefit from high resolution. If there is no benefit or the benefits are negligible, use lower resolution. You can also use a compression technique such as Retina Revolution or you can use the vector format for your image.

Small Buttons

The average human finger is between 1.6 cm and 2 cm wide. If they are any smaller, the user will have a problem hitting the buttons. You will need buttons at least that wide and you will need to make sure that there is enough space between buttons so that the user can hit the button they are aiming at. If you are going to make an error here, make them too large.

Too Much Animation

A lot of apps start out with an animation as a form of welcome or introduction to the app. While they are often very nice, they keep the user from actually using the app. Remember that people are impatient when they are using an app or a website. If they don’t get what they want right now, they tend to abandon the app or website.

We would rather see you not use animations at all. However, if you do, there are a couple of things you can do to ensure that your animation doesn’t ruin user experience. First, make sure that any app is fast and contains appeal that enhances the app or makes it more attractive to the user. There is really no other purpose for an animation.

The other suggestion we would make is to start the animation out with a still image and transition seamlessly into the animation.

Too Much Complication

As the adage goes, KISS: Keep it Simple, Simon. Your app should do what you want it to do as fast as possible in as few steps as possible with as few options as possible. There has to be a reason for every single function or option on your app. The clunkier your app, the less people will want it or use it.

You want your app and your screen to be simple, useful and uncluttered. In the world of mobile apps, addition subtraction is a crucial factor.

Assuming that You are the Average User for Your App

A lot of app developers make their apps for themselves. While that can occasionally work out to be very useful, and it is always great to create an app to solve a problem that you want solved, you cannot ever make the mistake of thinking that what works for you is going to work for everyone else.

Before you release any app to the public, give a few “beta” versions out to your friends or to a select group within the app’s niche. Get as much feedback as you can.

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