App creation is all about learning what is done right and emulating it. But sometimes, an app goes so incredibly wrong that we need to use it as an example of what not to do. The “award” for dumbest game app ever goes to: Survival Island 3: Australian Story 3D.
The idea of this game had a lot of potential to be a great game. If we were doing this for an international game app, we would use crocodiles, koala bears and other animals that people expect when they see the word “Australia.” We might even have an option where friendly natives can use their innate natural wisdom to help you navigate the outback.
The promos looked good: “Beware of angry animals, especially if you don’t have any weapon.” “Your Goal is to Survive.” “Hunt animals or grow plants.” “You have to eat something.”
This had all the makings of a great game. Then came the train wreck: “You also have to fight with aboriginals. You invaded their home.” There is a warning in the game: “Beware of Aborigines.”
The game has options like beating and killing an Aborigine with a stone axe for a “reward” of a stone arrowhead and a boomerang.
Shortly after its introduction, the game was pulled from both iTunes and Google Play. Imagine that…
What Went Wrong (Besides the Obvious)
This obviously offended a lot of people and rightfully so. It encourages the slaughter of our Indigenous People, reducing them to stereotypes and objectifying them. Defenders of the game may think there is nothing wrong with it because nobody is being killed but they are missing the point.
If your game is going to hurt or offend any group of people, just don’t do it. If you are going to reduce anyone to stereotypes, don’t do it. No matter what your belief system, it simply isn’t good business to offend anyone. Games like this offend everyone.
Have a Great Game Idea? Contact SmarterApps Today
If you have a great idea for a game, contact us today. If you don’t have money, don’t worry. We may be able to put you together with investors if your idea is good enough. Use the contact us link on the top of this page or call 0417 150 796.